Taboola Advertising Policy

1. About Taboola on Our Website

BrewDesk Ltd partners with Taboola, a content discovery and native advertising platform, to deliver relevant content recommendations and sponsored content to our readers. This policy explains how Taboola operates on our website and your rights regarding this advertising.

2. What Is Native Advertising

Native advertising refers to paid content that matches the form and function of the platform on which it appears. On our website, Taboola may display:

• Sponsored content recommendations at the end of articles
• Content widgets featuring articles from third-party advertisers
• Promoted product recommendations relevant to our editorial content

All sponsored content is clearly labelled as "Sponsored", "Promoted", or "Ad" to distinguish it from our editorial content.

3. How Taboola Works

Taboola uses algorithmic technology to match content recommendations with user interests. This process involves:

• Analysing browsing behaviour and content consumption patterns
• Using cookies and similar tracking technologies to build interest profiles
• Delivering personalised content recommendations based on these profiles
• Measuring engagement and performance of recommended content

4. Data Collection by Taboola

When you interact with Taboola content on our website, Taboola may collect:

• Device information (browser type, operating system, device identifiers)
• IP address (used for approximate geographic location)
• Pages viewed and content interacted with
• Click and engagement data
• Referral source information

Taboola processes this data in accordance with their own privacy policy. We encourage you to review Taboola's privacy policy for full details on their data practices.

5. Editorial Independence

Our editorial content is produced independently of any advertising relationships. Taboola advertising does not influence our product reviews, ratings, or editorial opinions. Our editorial team maintains full independence in selecting and reviewing products.

6. Content Standards

We require that all Taboola-served content on our website adheres to the following standards:

• Content must be truthful and not misleading
• Content must comply with UK Advertising Standards Authority (ASA) guidelines
• Content must not promote illegal products or services
• Content must be clearly distinguishable from editorial content
• Content must comply with the Committee of Advertising Practice (CAP) Code

7. Opting Out of Personalised Advertising

You have the right to opt out of personalised advertising from Taboola. You can do this by:

• Visiting Taboola's opt-out page to manage your preferences
• Adjusting your browser's cookie settings to block third-party cookies
• Using the "AdChoices" icon that appears on Taboola content widgets
• Enabling "Do Not Track" in your browser settings

Please note that opting out of personalised advertising does not mean you will no longer see advertisements — you will still see non-personalised content recommendations.

8. Complaints About Advertising Content

If you encounter advertising content on our website that you believe is misleading, inappropriate, or in violation of advertising standards, please:

• Contact us at [email protected] with details of the advertisement
• Report the content directly to the Advertising Standards Authority (ASA) at asa.org.uk

We take all complaints seriously and will investigate promptly.

9. Revenue Disclosure

BrewDesk Ltd receives revenue from Taboola for displaying content recommendations on our website. This revenue supports our ability to produce independent editorial content and maintain the website free of charge for our readers.

10. Children's Privacy

Our website and Taboola advertising are not directed at individuals under the age of 16. We do not knowingly collect data from children, and Taboola's services are not intended for use by minors.

11. Changes to This Policy

We may update this Taboola Advertising Policy from time to time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically.

12. Contact Us

For questions about Taboola advertising on our website, please contact:

Email: [email protected]
Phone: +44 20 7946 0958
Address: 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ